Social Media Strategies – Goals, Tactics and Metrics
What are your social media strategies? To be able to set achievable goals for your social media marketing efforts is very important. This ensures that you’re not wasting money, time and other resources hitting your head up against a brick wall. It’s crucial to test and measure each marketing strategy, and this includes social media.…
Video Content – 4 Places to Connect with Your Ideal Audience
Often when people think about content marketing they get stuck in the print content mentality. The truth is that print content is amazingly successful. However, more and more business owners are finding that visual content like video content takes their content marketing to a whole new level. Now visual content includes a wide variety of…
Social Media Marketing Time – 5 Strategies to Maximize It
Let’s be upfront about social media marketing. It’s an essential component of a solid marketing strategy and necessary to grow a business in today’s market. It’s also extraordinarily time consuming. Good social media marketing requires daily effort. So how do you stay sane, market your business, and actually get other stuff done? Here are 5…
Social Media – Its Importance to Brand Success
Social media often plays an integral role in marketing and business success. With so many people (both consumers and businesses) spending hours a day on it, it’s no wonder that social media marketing often consumes a large percentage of marketing budgets. The two big players here are Facebook and Twitter, though there are many others…