Blogging Tip: How to Plan Your Content

content plan

Content plan – do you already have one? With topic ideas, goals and an idea of the different types of formats, you’re ready to begin creating a winning one. It will help you stay organized, focused on your goals, and productive. As your business grows it can be difficult to manage and track all of…

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Unique Selling Proposition – Why You Need One? (Part 1)

Unique Selling Proposition

In business, especially a new business start-up, you don’t have the money or time to waste on developing an expensive marketing promotion. However, you need to capture your prospects’ attention immediately. You need a unique selling proposition (USP); one that captivates your audience. Many new business owners are struggling to find their unique selling position.…

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Customer Onboarding – How To Avoid Blunders [Here are Useful Tips]

customer onboarding

Customer onboarding – how do you do it right? So, you’ve done months of careful development and planning. Now, it is exciting to put the finishing touches on your product. You want to see your vision come alive. But this excitement is often a trap. Spending all the time on polishing and honing a product…

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Social Media Strategies – Goals, Tactics and Metrics

Social Media Strategies

What are your social media strategies? To be able to set achievable goals for your social media marketing efforts is very important. This ensures that you’re not wasting money, time and other resources hitting your head up against a brick wall. It’s crucial to test and measure each marketing strategy, and this includes social media.…

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Website Security – Here are Nine Steps to Take

website security

Website security — how do we ensure this? There is nothing worse than having your website compromised by a hacker. It can cause so much customer distrust if you compromise your customer’s security and just in general leaves you with a huge mess to clean up. So you want to make sure that you have…

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