Brand Your Business – What are the Do’s and Don’ts?
One of the most important things you’re going to do as a business owner is to brand your business. Your brand is a way to represent what your audience thinks, says, and feels about your products and/or services. Often, this has to be developed over time and is encompassed in not only the physical representation…
Mobile Website Branding – Why is It Important?
Are you too focused on branding the business that you have? If you are, take note that your mobile website can either help or hurt this process. But let us define branding first. What does that term mean – “branding”? Branding is the practice of making an instantly recognizable logo, site, color scheme or any…