Analytics – Tips for Using Google Analytics Effectively

Analytics

Using Google Analytics can feel overwhelming. Once you’ve created an account and added the tracking code to your website, the next step is to set up your dashboard. Google Analytics offers an extensive tutorial that simplifies the process of creating your dashboards (https://support.google.com/analytics/answer/1068218?hl=en). Once Google Analytics is ready to use, it’s time to start using…

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Webinar Ideas – Do You Need Some? Here are Five!

Webinar Ideas

Do you want webinar ideas? Let’s define webinars first. Webinars are meetings, discussions, or trainings that are conducted online. For a consumer, these events provide tremendous value. They’re able to learn and access information from the comfort of their laptop or mobile device. For the business owner, they provide a unique opportunity to grow your business by becoming a…

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How to Manage Negative Feedback from a Client

negative feedback

No one likes to get negative feedback or criticism. It’s even less enjoyable when it comes from a client. You want your clients to be happy, to be thrilled, and to remain clients. Whenever you experience negative feedback, you run the risk of losing a customer. So how do you manage it? How do you…

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Information Products – What are the 3 Myths and Mistakes?

information products myths and mistakes

Information products have long been, and will continue to be, a valuable business model. You can live a wealthy life selling information products. It can be your only business model or you can market and sell information products as a way to supplement an existing service-based business or another model. There is also any number…

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Email – How to Turn It Into a Streamlined and Profitable Marketing System

email

Email marketing is powerful and effective. You are able to connect with your audience where they live, work, and browse. Each message can help strengthen your relationship with your prospect and convert sales. Managing all the steps needed to create a profitable email marketing system can be overwhelming, but that’s where a good checklist can…

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