Mobile Website Branding – Why is It Important?

mobile website branding

Are you too focused on branding the business that you have? If you are, take note that your mobile website can either help or hurt this process. But let us define branding first. What does that term mean – “branding”? Branding is the practice of making an instantly recognizable logo, site, color scheme or any…

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Event Monetization Pitfalls – Know Them to Avoid Them

Event Monetization Pitfalls

Event Monetization Pitfalls – What are These? Monetizing your live event only makes sense. Why not add a little passive income and cash flow as you build your brand and business? However, monetizing doesn’t always work out. There are some drawbacks and potential pitfalls. Learn to recognize them so you can avoid them. 1. One of…

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Client Communication – 3 Signs of Ineffectivity and What to Do

client communication

Generally speaking, client communication challenges usually center on incomplete communications, but there are some other situations that you might deal with as well. Communication is a two-way street, right? You are responsible for your communications and your client is responsible for theirs. It can be a challenge when one or both of you find it…

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Info Products – 5 Steps to Seamlessly Blend Them Into Your Sales Funnel

info products

Any new info products or services that you create can either strengthen your customer experience or weaken it. If your audience is confused about the next step they’re supposed to take, it can weaken their experience. Conversely, if your info products fit seamlessly into your sales funnel, it strengthens your business by helping to build…

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Email Subscribers – How to Build a Relationship with Them

email subscribers

Email marketing is still one of the most powerful ways to build a loyal base of email subscribers. While many organizations focus much of their marketing time and energy on social media, you just can’t create the same relationship via social media that you can with email. However, it’s not enough just to send an…

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